/// Healthcare
HCP
DTC
Managed Care
Med Ed
Devices
Brands: lifestyle,
high-science, rare-disease
ANTIDEPRESSANTS / antipsychotics
beauty enhancement
cardiovascular
CHEMICAL DEPENDENCY
dermatology
DEVICES
DIABETES
DEPENDENCies: drug/alcohol/smoking
epilepsy
gastrointestinal
hormonal disorders
IMMUNOLOGY
incontinence
infectious diseases
IMMUNIZATIONS
men’s health
MENOPAUSE
multiple sclerosis
nephrology
oncology
optometry
pain MANAGEMENT
rare diseases
respiratory
SEXUAL ISSUES
SLEEP AIDS
weight loss
women’s health
We create brand architectures that stand the test of time, disruptive campaigns that shift behaviors, and interactive solutions that harness the latest technology.
Every experience we design leaves a lasting impression, rooted in strategy and built to evolve with your brand.
/// What We Create
Workshop
Through interactive workshops with the client team, we identify user profiles, map out user journeys, organize your assets, and establish strategic parameters that will serve as a foundation for your brand.
OUTCOME:
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User Profiles and Segmentation
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User Journey
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Strategic Building Blocks
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Asset Organization
Build
Using the workshop’s strategic foundation, we create a turn-key guideline that becomes the North Star for all communications.
OUTCOME:
Turn-key Styleguide with Assets:
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Visual components include brand elements, color palettes, image styles, font usage, templates for newsletters, ads, social templates, banners, website pages, PPT slides, logo(s)
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Verbal components include positioning, value prop, messaging planks, lexicon
Experience
A content calendar and a tactical plan are the building blocks for the creation and deployment of cohesive brand experiences that lead to greater information retention, behavior change, and better conversion rates.
OUTCOME:
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Content Calendar
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Tactical Plan
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Brand Experiences: We are a full-service agency with capabilities in interactive, digital, print, video, experiential, edutainment, games, structural, and interiors
Get Social
We let the world know about your brand and keep the conversation going. We create sharable moments to generate user-centric experiences throughout the customer journey.
OUTCOME:
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Social content calendar, including special events and key dates for engagement
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Influencer engagement
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KOL content creation
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Social Media SEO
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User Generated Content Drivers
Refine
We create analytics and dashboards that have a 360 view of your channels, and use that intelligence to reallocate and pivot.
OUTCOME:
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Analytic dashboards
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Strategic Refinement
